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Dig in to the secrets and techniques behind McDonald's digital evolution with Alan Hart and Tariq Hassan. Tariq shares important tactics that assisted modernize the manufacturer to maintain the enduring golden arches shining vibrant.ISO model expectations increase that a brand “is really an intangible asset” that is meant to create “distinc… Read More

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Use analytics tools: Leverage marketing analytics applications to gather facts and observe overall performance across various channels. This allows you to gain insights into customer behaviors and marketing campaign success.Associate with other groups to build programs that keep customers with the objective of rising lifetime benefit, driving earni… Read More

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